Basics of SEO
Search Engine Optimization (SEO) involves optimizing your online content to make it easily discoverable by search engines. It's not just about keywords but about providing valuable, relevant content.Local SEO Techniques
For real estate agents, local SEO
is pivotal. Ensure that your listings appear in local search queries by registering with Google My Business, using local keywords, and accumulating local reviews.Keyword Research and Optimization
Use tools like Google Keyword Planner to identify relevant, high-traffic keywords. These should be incorporated into your site content, meta descriptions, and titles.